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🥪 Сеть ресторанов быстрого обслуживания Subway провела ребрендинг в России и сменила название на Subjoy.

Изначально франчайзи собирались выбрать имя Subboy, но это вызвало бурю насмешек в западных соцсетях: англоязычные пользователи напомнили, что в БДСМ-сленге "subboy" означает "послушного мальчика". Мемы и шутки разлетелись так быстро, что ребрендинг пришлось срочно переписать.



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🥪 Сеть ресторанов быстрого обслуживания Subway провела ребрендинг в России и сменила название на Subjoy.

Изначально франчайзи собирались выбрать имя Subboy, но это вызвало бурю насмешек в западных соцсетях: англоязычные пользователи напомнили, что в БДСМ-сленге "subboy" означает "послушного мальчика". Мемы и шутки разлетелись так быстро, что ребрендинг пришлось срочно переписать.

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The picture was mixed overseas. Hong Kong’s Hang Seng Index fell 1.6%, under pressure from U.S. regulatory scrutiny on New York-listed Chinese companies. Stocks were more buoyant in Europe, where Frankfurt’s DAX surged 1.4%. But Telegram says people want to keep their chat history when they get a new phone, and they like having a data backup that will sync their chats across multiple devices. And that is why they let people choose whether they want their messages to be encrypted or not. When not turned on, though, chats are stored on Telegram's services, which are scattered throughout the world. But it has "disclosed 0 bytes of user data to third parties, including governments," Telegram states on its website. But the Ukraine Crisis Media Center's Tsekhanovska points out that communications are often down in zones most affected by the war, making this sort of cross-referencing a luxury many cannot afford. Pavel Durov, a billionaire who embraces an all-black wardrobe and is often compared to the character Neo from "the Matrix," funds Telegram through his personal wealth and debt financing. And despite being one of the world's most popular tech companies, Telegram reportedly has only about 30 employees who defer to Durov for most major decisions about the platform. On Feb. 27, however, he admitted from his Russian-language account that "Telegram channels are increasingly becoming a source of unverified information related to Ukrainian events."
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