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Сидим дома, ждём курьера

За последний год число заказов с доставкой выросло до 751 млн — и это уже не просто следствие роста e-commerce, а новая модель потребления. Люди всё реже ходят за покупками сами, зато чаще ждут их у двери.

Сегодня доставка — не просто логистика, а часть пользовательского опыта.

📌 В карточках — ключевые инсайты о том, чего пользователи реально ждут от доставки.

#исследование
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Сидим дома, ждём курьера

За последний год число заказов с доставкой выросло до 751 млн — и это уже не просто следствие роста e-commerce, а новая модель потребления. Люди всё реже ходят за покупками сами, зато чаще ждут их у двери.

Сегодня доставка — не просто логистика, а часть пользовательского опыта.

📌 В карточках — ключевые инсайты о том, чего пользователи реально ждут от доставки.

#исследование

BY Тач 42








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Telegram | DID YOU KNOW?

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As the war in Ukraine rages, the messaging app Telegram has emerged as the go-to place for unfiltered live war updates for both Ukrainian refugees and increasingly isolated Russians alike. If you initiate a Secret Chat, however, then these communications are end-to-end encrypted and are tied to the device you are using. That means it’s less convenient to access them across multiple platforms, but you are at far less risk of snooping. Back in the day, Secret Chats received some praise from the EFF, but the fact that its standard system isn’t as secure earned it some criticism. If you’re looking for something that is considered more reliable by privacy advocates, then Signal is the EFF’s preferred platform, although that too is not without some caveats. Telegram was co-founded by Pavel and Nikolai Durov, the brothers who had previously created VKontakte. VK is Russia’s equivalent of Facebook, a social network used for public and private messaging, audio and video sharing as well as online gaming. In January, SimpleWeb reported that VK was Russia’s fourth most-visited website, after Yandex, YouTube and Google’s Russian-language homepage. In 2016, Forbes’ Michael Solomon described Pavel Durov (pictured, below) as the “Mark Zuckerberg of Russia.” Recently, Durav wrote on his Telegram channel that users' right to privacy, in light of the war in Ukraine, is "sacred, now more than ever." But Kliuchnikov, the Ukranian now in France, said he will use Signal or WhatsApp for sensitive conversations, but questions around privacy on Telegram do not give him pause when it comes to sharing information about the war.
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Telegram Тач 42
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